Product & UX design
We design products from the problem outwards: interviews, flows, prototypes and interfaces, tested with real users before development starts, then kept in sync with the code as it grows.
- Typical length
- 2 to 6 weeks per phase
- Team
- Product designer and a researcher
- Starts with
- Five conversations with your real users
If any of these sound familiar.
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Users sign up and do not come back.
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Support answers the same three questions every day.
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Every screen in the product looks slightly different.
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You need something to show investors before you build.
What you get.
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User research
Interviews and usability tests with your real customers, summarised into decisions, not slides.
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Flows and wireframes
The shortest path through each task, agreed before visual design starts.
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Interface design
Screens for every state: empty, loading, error and success, on every screen size.
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Clickable prototypes
Prototypes you can put in front of investors or customers within days.
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Design systems
Components and tokens shared between design and code, so the product stays consistent.
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Design reviews
An outside view on an existing product, with the ten changes that matter most.
How it runs.
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Step 1
Listen
We talk to users and the people who support them.
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Step 2
Sketch
Flows and rough screens to agree the structure quickly.
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Step 3
Test
Clickable prototypes tested with five to eight users per round.
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Step 4
Specify
Final designs with components, states and notes for developers.
Tools we reach for
- Figma
- FigJam
- Maze
- Storybook
- Lottie
- Framer
Tools your team can open: shared files, real components and prototypes that run in a browser.
Questions about this work.
Can you design without building?
Yes. Many clients take our designs to their own developers. We include a handover session.
How many users do you test with?
Five to eight per round finds most problems. We run more rounds rather than bigger ones.
Do you work with existing brand guidelines?
Yes. We extend them into a product design system rather than replacing them.
Tell us what you are building.
A short call, a clear next step. We reply within one working day.
